From the IPA Blog

Design with Intent

Jul 21/10 | From the blog
by Nathanael Goldberg

Boing Boing covers the release of Dan Lockton's Design with Intent Toolkit: 101 Patterns for Influencing Behaviour Through Design.  It's not about development per se, but the the applications to good product design and marketing are limitless and reference familiar ideas from behavioral economics, e.g. defaults and framing.

There are a set of cards for download or you can browse through them here.

Comments

Post new comment

The content of this field is kept private and will not be shown publicly.
Type the characters you see in this picture. (verify using audio)
Type the characters you see in the picture above; if you can't read them, submit the form and a new image will be generated. Not case sensitive.
*Required Field
Empowered by:
Copyright © 2011 Innovations for Poverty Action. All rights reserved.